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The King Khan: Pied Piper of Twitter (Bollywood)
Many studies have revealed that Facebook is ahead of Twitter in India (in terms of usage and engagement). As per Ernst & Young's recent report titled 'Social Media Marketing - India Trends Study 2013', Facebook is the favourite playground for social marketers in India, both for everyday conversations and organisation of engaging promotions and contests […]
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Creating the Pied Piper Brand on Social Media
We all grew up visualizing the mystical wanderer holding a magic pipe in his hand. We’ve heard stories on how he mesmerized every living being on the earth by playing a unique tune. The one who introduced himself as a rat trapper, was he actually a musician; or perhaps a magician; or simply a marketer? […]
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LinkedIn 200 Million Members Milestone
Good Morning World, LinkedIn launched a digital campaign to announce their ‘200 Million Members Milestone’ in the last couple of days. They have sent an email to active (or perhaps all) members informing them on their community ranking in terms of total profile visits in 2012. This stat is pulled and collated by LinkedIn analytics. […]